TERMS OF SERVICE
AI SEO LOCAL (Pty) Ltd Effective Date: 2 February 2026 Last Updated: 1 April 2026
1. Acceptance of Terms
By accessing or using the website at aiseolocal.com or engaging AI SEO Local for any services, you agree to be bound by these Terms of Service (“Terms”). These Terms constitute a legally binding agreement between you (“the Client”) and AI SEO LOCAL (Pty) Ltd (“AI SEO Local”, “we”, “us”, “our”).
If you do not agree to these Terms, you must not use our website or engage our services. By proceeding, you confirm that you have the legal capacity to enter into a binding agreement and, where applicable, that you are authorised to bind the organisation on whose behalf you are acting.
2. Use Licence
AI SEO Local grants you a limited, non-exclusive, non-transferable licence to access and use our website for the purpose of evaluating and engaging our services. You may not:
(a) Copy, reproduce, or distribute any content from this website for commercial purposes without prior written consent
(b) Modify, adapt, or create derivative works based on our website content
(c) Reverse engineer, decompile, or attempt to extract the source code of any software used on our website
(d) Use the website in any way that violates applicable South African law or regulation
(e) Transmit any unsolicited communications, malware, or harmful code through our website
This licence terminates automatically if you breach any of these conditions.
3. Services Provided
AI SEO Local provides the following services to local service businesses:
(a) AI-powered local search engine optimisation (SEO)
(b) Automated lead capture and CRM systems
(c) Conversion-optimised website design and development
(d) Marketing infrastructure installation and management
(e) Analytics, reporting, and performance optimisation
(f) Growth strategy consulting and Blueprint Sessions
The specific scope, deliverables, timelines, and pricing for each engagement will be detailed in a written service agreement or proposal provided to the client prior to commencement.
4. Data Protection and POPIA Compliance
AI SEO Local processes personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA). By engaging our services, you acknowledge that:
(a) You have read and agree to our Privacy Policy, available at aiseolocal.com/privacy-policy/
(b) Where you provide us with personal information of your customers, staff, or other third parties in connection with our services, you warrant that you have the lawful authority to share that information and that appropriate consent has been obtained where required by POPIA
(c) AI SEO Local will process such information only as necessary to deliver the contracted services and will not use it for any other purpose
(d) Both parties agree to implement reasonable technical and organisational security measures to protect personal information shared in the course of the service relationship
(e) In the event of a data breach affecting the other party’s personal information, the party that becomes aware of the breach will notify the other as soon as reasonably practicable and no later than 72 hours after becoming aware
5. Service Agreement and Payment Terms
(a) All services must be agreed upon in writing prior to commencement. A written service proposal, agreement, or statement of work signed by both parties shall constitute the binding service agreement for each engagement.
(b) Payment terms, pricing, and billing cycles will be specified in the written service agreement. Where not expressly stated, the default terms in Section 6 apply.
(c) AI SEO Local reserves the right to suspend or terminate services where payment obligations are not met in accordance with the agreed or default payment terms.
(d) A late payment fee may be applied to overdue balances as specified in Section 6.
6. Default Payment Terms
Unless expressly agreed otherwise in a written service agreement:
(a) Invoices are due and payable within 7 (seven) days of the invoice date
(b) A late payment fee of 2% per month (compounded monthly) will apply to any outstanding balance after the due date
(c) AI SEO Local reserves the right to suspend services where an invoice remains unpaid for more than 14 (fourteen) days after the due date. Written notice will be provided to the client before suspension takes effect
(d) All amounts are quoted in South African Rand (ZAR) and are exclusive of VAT unless stated otherwise
(e) Clients are responsible for any bank charges, transfer fees, or currency conversion costs associated with payment
7. Client Responsibilities
To enable AI SEO Local to deliver services effectively, the client agrees to:
(a) Provide accurate, complete, and up-to-date information about their business, including access credentials, business details, and relevant assets required for service delivery
(b) Respond to reasonable requests for information, feedback, or approvals within 5 (five) business days, unless an alternative timeframe is agreed in writing
(c) Maintain the confidentiality of any account credentials or access details provided by AI SEO Local
(d) Promptly notify AI SEO Local of any changes to the business that may affect the delivery or effectiveness of services
(e) Ensure that all materials, content, or intellectual property provided to AI SEO Local for use in delivering services do not infringe any third-party rights
(f) Comply with all applicable laws and regulations in the operation of their business and in their use of AI SEO Local’s services
8. Intellectual Property Rights
(a) All content, methodologies, frameworks, software, tools, and systems created or owned by AI SEO Local prior to or independent of any client engagement remain the exclusive intellectual property of AI SEO Local
(b) Upon full payment of all amounts due, the client will own the final deliverables specifically created for them under the service agreement, including website content, written copy, and custom configurations
(c) AI SEO Local retains the right to use anonymised, aggregated, or non-identifiable data from client engagements for internal research, product improvement, and the creation of case studies or benchmarks, provided no personally identifiable information is disclosed without the client’s prior written consent
(d) The client grants AI SEO Local a non-exclusive licence to use the client’s name, logo, and publicly available business information for the purpose of delivering services and, with prior consent, for use in case studies or portfolio materials
9. Confidentiality
(a) Both parties agree to keep confidential all non-public information received from the other party in connection with this agreement, including but not limited to business strategies, pricing, client data, technical systems, and financial information (“Confidential Information”)
(b) Neither party will disclose Confidential Information to any third party without prior written consent, except where required by law or court order, in which case the disclosing party will give as much prior notice as is legally permissible
(c) These confidentiality obligations survive the termination of this agreement for a period of 3 (three) years
(d) Confidentiality obligations do not apply to information that: (i) is or becomes publicly available through no fault of the receiving party; (ii) was already known to the receiving party at the time of disclosure; or (iii) is independently developed by the receiving party without reference to the Confidential Information
10. Results, Guarantees, and Performance Standards
(a) AI SEO Local cannot guarantee specific search engine rankings, lead volumes, conversion rates, or revenue outcomes, as these are influenced by factors outside our direct control, including search engine algorithm changes, market competition, third-party platform changes, and client business operations
(b) Where performance benchmarks are agreed in writing, AI SEO Local will use commercially reasonable efforts to meet those benchmarks using methods consistent with Google’s Webmaster Guidelines, Google’s Search Essentials, and accepted local SEO industry standards as published by authoritative bodies at the time of delivery
(c) AI SEO Local will provide clients with regular performance reports at intervals agreed in the service agreement, documenting progress against agreed objectives
(d) Nothing in this clause limits any rights a consumer may have under the Consumer Protection Act 68 of 2008 or any other applicable South African legislation
11. Limitation of Liability
(a) To the maximum extent permitted by applicable law, AI SEO Local’s total liability to the client for any claims arising from or in connection with this agreement whether in contract, delict, or otherwise shall not exceed the total fees paid by the client to AI SEO Local in the 12 (twelve) months immediately preceding the event giving rise to the claim
(b) AI SEO Local shall not be liable for any indirect, consequential, special, incidental, or punitive damages, including but not limited to loss of profits, loss of revenue, loss of data, or loss of business opportunity, even if advised of the possibility of such damages
(c) Nothing in this clause excludes or limits liability for: (i) death or personal injury caused by negligence; (ii) fraud or fraudulent misrepresentation; or (iii) any liability that cannot lawfully be excluded or limited under South African law
12. Third-Party Services
(a) AI SEO Local may use or recommend third-party platforms, tools, and services in the delivery of client engagements, including but not limited to Google, Meta, CRM platforms, hosting providers, and automation tools
(b) AI SEO Local is not responsible for changes to third-party platform terms, algorithms, pricing, or functionality that affect the delivery or outcome of services
(c) The client’s use of any third-party platform recommended or integrated by AI SEO Local is subject to that platform’s own terms of service and privacy policy
(d) AI SEO Local does not endorse and is not liable for any third-party transactions, agreements, or disputes that arise independently of the AI SEO Local service agreement
13. Termination
(a) By the Client: The client may terminate this agreement by providing 30 (thirty) days’ written notice to support@aiseolocal.com. The client remains liable for all fees due during the notice period, including fees for services rendered but not yet invoiced.
(b) By AI SEO Local: AI SEO Local may terminate this agreement by providing 14 (fourteen) days’ written notice to the client’s registered email address.
(c) Immediate Termination: Either party may terminate this agreement immediately and without notice in the event of:
- A material breach of these Terms that remains unremedied for 7 (seven) days after written notice of the breach has been provided to the defaulting party
- Non-payment of invoices outstanding for more than 30 (thirty) days after the due date
- Conduct that is unlawful, harmful, or brings the other party into disrepute
- Insolvency, liquidation, voluntary surrender, or business rescue proceedings being initiated against the other party
(d) Upon termination, AI SEO Local will provide the client with all deliverables completed and paid for up to the termination date. Access to any AI SEO Local-owned platforms, tools, or systems will be revoked on the termination date.
(e) Termination does not affect any rights or obligations that have already accrued prior to the termination date, including outstanding payment obligations.
14. Disclaimer of Warranties
(a) AI SEO Local provides its services using reasonable skill and care in accordance with industry standards applicable at the time of delivery.
(b) Except as expressly stated in a written service agreement, AI SEO Local makes no representation or warranty that services will be uninterrupted, entirely error-free, or will achieve any specific result.
(c) Consumer Protection Act Savings Clause: Nothing in this agreement limits, excludes, or modifies any statutory guarantee, condition, warranty, or right that cannot lawfully be excluded under the Consumer Protection Act 68 of 2008 or any other applicable South African legislation. To the extent that AI SEO Local’s liability cannot be excluded by law, it is limited to the maximum extent permitted by that law.
15. Indemnification
(a) The client agrees to indemnify, defend, and hold harmless AI SEO Local and its officers, directors, employees, and contractors from and against any claims, damages, losses, costs, or expenses (including reasonable legal fees) arising directly from:
- The client’s breach of these Terms
- The client’s infringement of any third-party intellectual property rights
- Any unlawful or negligent act or omission by the client in connection with the use of AI SEO Local’s services
- Any misrepresentation made by the client in connection with entering into this agreement
(b) This indemnification does not apply to any claims, losses, or damages caused by or arising from the negligence, wilful misconduct, or breach of contract by AI SEO Local.
(c) Each party’s liability to the other for any indirect, consequential, or special damages arising from this agreement is excluded to the maximum extent permitted by applicable South African law.
16. Governing Law
These Terms shall be governed by and construed in accordance with the laws of the Republic of South Africa. Any disputes that cannot be resolved through the process set out in Section 18 shall be subject to the exclusive jurisdiction of the South African courts having jurisdiction over the matter.
17. Force Majeure
(a) Neither party shall be liable for any delay or failure to perform their obligations under this agreement where such delay or failure results from circumstances beyond their reasonable control, including but not limited to:
- Acts of God, natural disasters, floods, or extreme weather events
- Electricity supply interruptions, including load shedding or grid failure
- Internet or telecommunications service outages
- Changes to third-party platform terms, algorithms, or functionality, including Google, Meta, or CRM providers
- Acts of government, civil unrest, labour disputes, or pandemic
- Cyberattacks or data breaches affecting critical infrastructure
(b) The affected party must notify the other party in writing as soon as practicable after becoming aware of a force majeure event, describing the nature of the event and its expected duration. The affected party must use reasonable efforts to mitigate the effects of the event and resume performance as soon as possible.
(c) If a force majeure event continues for more than 60 (sixty) consecutive days, either party may terminate this agreement by providing 14 (fourteen) days’ written notice, without penalty to either party. Fees for services already rendered and accepted prior to the force majeure event remain payable.
18. Dispute Resolution
(a) In the event of any dispute, claim, or disagreement arising from or in connection with this agreement, the parties agree to attempt resolution through the following staged process before initiating formal legal proceeding’s
Step 1 — Good Faith Negotiation: The party raising the dispute will notify the other in writing, describing the dispute in reasonable detail. Both parties will attempt to resolve the matter through good faith negotiation within 30 (thirty) days of the written notice.
Step 2 — Mediation: If good faith negotiation fails or is not concluded within 30 days, either party may refer the dispute to a mutually agreed accredited mediator. The costs of mediation will be shared equally between the parties unless the mediator determines otherwise. Mediation will be conducted in Gauteng, South Africa, unless otherwise agreed.
Step 3 — Litigation: If mediation is unsuccessful or declined by either party, either party may pursue the dispute through the appropriate South African court having jurisdiction over the matter in accordance with Section 16.
(b) Nothing in this clause prevents either party from seeking urgent interim or interdict relief from a court where necessary to protect their rights or prevent irreparable harm.
19. Changes to Terms
(a) AI SEO Local reserves the right to update or modify these Terms at any time. When changes are made, we will update the “Last Updated” date at the top of this page.
(b) For material changes that affect existing client engagements, AI SEO Local will provide at least 14 (fourteen) days’ notice by email to the client’s registered email address before the changes take effect.
(c) Your continued use of our website or services after the effective date of any changes constitutes acceptance of the updated Terms. If you do not agree to the updated Terms, you must notify us in writing and cease using our services.
20. Severability
If any provision of these Terms is found to be invalid, unlawful, or unenforceable by a court of competent jurisdiction, that provision will be modified to the minimum extent necessary to make it enforceable, or if modification is not possible, severed from these Terms. The remaining provisions will continue in full force and effect.
21. Entire Agreement
These Terms, together with any written service agreement, proposal, or statement of work entered into between the parties, constitute the entire agreement between AI SEO Local and the client with respect to the subject matter hereof and supersede all prior negotiations, representations, warranties, and understandings whether written or oral relating to that subject matter.
22. Contact Information
For any questions, notices, or correspondence regarding these Terms, please contact us:
AI SEO LOCAL (Pty) Ltd
51 Gustav Preller Street, Vorna Valley, Midrand, Gauteng, South Africa
Email: support@aiseolocal.com
Phone: (+27) 11 045 9062
Website: aiseolocal.com
All formal notices under this agreement must be sent in writing to the email address above and will be deemed received on the next business day after sending, provided no delivery failure notification is received.
23. Acknowledgment
By using our website, submitting an enquiry, or engaging AI SEO Local for any services, you confirm that:
(a) You have read and understood these Terms of Service in their entirety
(b) You agree to be bound by these Terms
(c) You have the legal capacity and authority to enter into this agreement
(d) Where you are acting on behalf of a company or organisation, you are authorised to bind that entity to these Terms